Times TSW

Times TSW

Times TSW

Project Type

Data Analytics

Industry

Education

Service

Data Analytics

Dated

Ongoing

Project Description

Times TSW was a data analytics project for The Second Wind, a sub-brand of Times Professional learning. Their core area of focus is executive programs and they wanted us to focus on analysing how their campaigns and sales channels were performing. We worked on creating pipelines and automated ETL processes that fetch data from multiple sources and create a data lake and a data warehouse. This then was used to visualize and analyse important insights for the business that affected their KPIs.

Building DataWarehouse

The Times TSW team had their data distributed across all the platformt that they were using to get leads as well as salesforce, webengage and other internal tools. Our first priority was to bring the data in one location and make the warehouse for reporting.

Building DataWarehouse

Data Analytics

The next step was to derive insights from the given data. Here, we sat with the business and focused on understanding the KPIs they wanted to track and measure. Once we had this, we focused on the funnel followed during sales and created visualizations and analytics that correspond to them.

Data Analytics

Meet the Team

Rajan Tiwari

Rajan Tiwari

Project Manager

Divij Shah

Divij Shah

Software Development

Ria Walia

Ria Walia

Software Development